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LAST UPDATED: March 16, 2023

This Privacy Policy describes our policies on the collection, use and disclosure of your information in connection with your use of our websites, online and offline services, and emails (“Site” or “Sites”). Information collected on the Sites may be used in the manner described below by B.U.T. Entertainment / B.U.T. Executive Services, our labels, agents, subsidiaries, trusted partners (such as artists and artist management) and affiliates acting on our behalf (collectively, “B.U.T. Entertainment / B.U.T. Executive Services”). When used herein, the terms “we”, “us” and “our” refer to B.U.T. Entertainment / B.U.T. Executive Services.  When this Privacy Policy uses the term “personal information,” unless defined otherwise we mean information that identifies or is reasonably capable of identifying or being associated with a particular individual, such as full name, street address, telephone number or email address.




We may collect the following categories of personal information from you:

  • Contact information, including name, email address, street or mailing address, and telephone or mobile phone number;

  • Billing information, including billing address, order details and other commercial information;

  • Demographic information, including age, date of birth, gender, interests, country and zip code;

  • Unique online identifiers, including username and password, and your device’s Internet Protocol (IP) address;

  • Preferences and other information, including product wish lists, order history and marketing & music preferences;

  • Geolocation information, including your actual or approximate location (for example, from the IP address of your device or computer);

  • Photos, videos and other content that you submit on our Sites, which may include metadata which can reveal information about the content, including but not limited to where and when images were taken;

  • Audio, video or audio-visual recordings or photos (in as far as they may feature you) taken at events hosted by or on behalf of B.U.T. Entertainment / B.U.T. Executive Services;

  • Internet and other electronic network activity; and

  • Other information you provide to us in connection with a request (including without limitation information about your health relating to access or special requirements at events or productions hosted by or on behalf of B.U.T. Entertainment / B.U.T. Executive Services).


If you are an independent artist or label client engaging with B.U.T. Entertainment / B.U.T. Executive Services’ client-facing Site(s), services, tools or apps, in certain cases we may collect the following additional categories of personal information about you:

  • Your trading or company name, and company number (if applicable);

  • Contact information of authorized representatives and employees, including name, email address, street or mailing address and telephone or mobile phone number;

  • Accounts payable information, which may include bank account details and applicable tax forms;

  • Limited identification documents, such as passport or driving licence, and proof of address such as utility bills or credit card statements;

  • Information provided on identification documents, such as nationality, gender, date of birth, place of birth;

  • Social Security number (or similar);

  • Your and/or your authorized representative(s)’s and/or witness’ signature(s); and

  • Your or your authorized representative’s contact details as provided on applicable registration certificates.  


We or one of our trusted partners may use this information for the following business purposes:

  • Send you requested updates and newsletters about an artist, podcast, type of music or related special offers;

  • Send you requested product or service information;

  • Send a one-time email or e-card to your friends upon your request when you provide their email address;

  • Fulfill your order;

  • Send you an order confirmation;

  • Respond to customer service requests, questions and concerns;

  • Administer your account, including managing your preference center;

  • Send you marketing communications;

  • Administer promotions and sweepstakes you enter and notify you of the results;

  • Improve our marketing efforts;

  • Maintain and improve our Sites, content, products and services;

  • Conduct research and analysis;

  • Display or promote content based upon your location and/or interests;

  • Provide location services such as “tagging” and “check-in”;

  • Maintain the security and effective functioning of our Sites and your accounts;

  • Fulfill our obligations and enforce our rights and remedies under a contract; and

  • Address our compliance and legal obligations and exercise our legal rights.


We use cookies, web beacons and similar technologies to automatically collect internet and other electronic network activity, including information about your computer as you browse our Site(s). Cookies are text files containing small amounts of coded information that are downloaded to your device when you visit a website. Cookies are then sent back to the originating website on each future visit, or to another website that recognizes that cookie. Cookies are useful because they allow a website to recognize a user’s device. Cookies and similar technologies help us to improve our sites and to deliver a better and more personalized experience, for example, by storing information about how you use our sites and allowing us to recognize you when you return. You may refuse to accept cookies by changing the privacy settings on your internet browser but this can mean certain parts of our site may not work properly. We and our business partners may automatically or passively collect information as you browse our Site(s) such as connection information (including the domain name and Internet Service Provider), browser type and version, mobile device ID, cell phone carrier, operating system and device type, average time spent on our Site(s), pages viewed, traffic to and from the websites, information accessed, the IP address you use to connect to the Internet and related geographical information about your computer or mobile device, and advertising data and other standard weblog information. Such information is sometimes referred to as web analytics and/or clickstream data. 


“Web beacons” (also known as image tags, pixel tags, GIFS or web bugs) are small pieces of code used to collect advertising data, such as counting page views, promotion views or advertising responses. Web beacons or similar technologies may be used for various purposes, including, without limitation, to count visitors to the Sites, to monitor how users navigate the Sites, to count how many sent e-mails were actually opened or to determine whether content sent was actually viewed.

When you provide us with personal information about your contacts, we will only use this information for the specific purpose for which it is provided. 


If you believe that one of your contacts has provided us with your personal information and you would like to request that it be removed from our database, please click here.


Other Sources of Information


We may receive information about you from other sources and may combine this data with information we already have about you, including:

  • Artists: such as marketing data from a new or partnering artist that is integrated with information we already have about you to create a more tailored fan experience;

  • Business Partners: such as contest providers and other promotional partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers and others who enable sign-on functionality and social network integration;

  • Publicly available databases;

  • Other Applications: such as music/video streaming sites and social media platforms;

  • Digital Service Providers: if you choose to use features on our Sites (such as pre-save campaigns) that connect to your online profiles or social media accounts, we may collect any information that you permit through your settings on those connected accounts; and

  • Information you disclose publicly: our Sites and our artist, podcast and product pages on third party platforms may offer message boards, chat rooms, games, and other public areas (collectively, “Community Forums”) where you can engage in social networking, interact with others, as well as have the opportunity to submit photographs, writings, music, video, audio recordings, computer graphics, pictures, data, questions, comments, suggestions or other content (collectively, “User Submissions”).


This information helps us to update, expand and analyze our records, identify new customers and provide content and services that may be of interest to you.


Monitoring and Fraud Prevention


To help protect you and others, we monitor use of the Sites and we use the information we collect, including personal information, to identify fraudulent activities and transactions; prevent abuse of and investigate and/or seek prosecution for any potential threats to or misuse of the Sites; ensure compliance with the applicable terms of service and this Privacy Policy; investigate violations of or enforce these agreements; and otherwise to protect the rights and property of B.U.T. Entertainment / B.U.T. Executive Services, its partners and customers.  Monitoring may result in the collection, recording, and analysis of online activity or communications through the Sites, and you consent to this monitoring by using the Sites.  If you do not consent to these conditions, you must discontinue your use of the Sites.




We will retain your information for as long as your account is active and as needed to provide you services.  We will use and retain your information as necessary to comply with our legal obligations, resolve disputes and enforce our agreements.




We enable you to create a profile for accessing blogs or online communities for sharing User Submissions. User Submissions on our Sites may be subject to separate terms & conditions made available prior to submission. To participate in certain Community Forums, you may be asked to select a username, screen name or member name and password; please do not use your real name or email address or the real name of another person when selecting a username (or screen name or member name).  Please note that we cannot control the actions of others with whom you may choose to share your pages and information. Anything you post to a Community Forum is public, and others will have access to your User Submission(s) and may view, collect and use that information or share it with third parties. If you choose to voluntarily disclose User Submissions, the protections of this Privacy Policy will not cover such disclosure of information. We encourage you to think carefully before you post and to use caution before disclosing any personal information in Community Forums and other online communities.


We may also enable you to post content from some of our Sites to your profile on other social networks. You can access these services from our Sites using Facebook Connect, Twitter, or other Open ID providers. These services will authenticate your identity and allow you to post and share certain personal or other information with that site. Please be aware that the privacy policy of that site or service will apply to any content you provide them in these instances. We do not allow these services to provide any personal information or content back to our Sites or your profile with us unless you agree. To request removal of your personal information from our blog or Community Forum, contact us here.  If we are unable to remove your personal information, we will respond to your request with the applicable reasons.


Widgets – Our Site(s) may include interactive mini-programs that provide specific services from another company (e.g., displaying digital news feeds, playing music, “liking” or sharing content, etc.), often referred to as widgets.  You may have the opportunity to submit personal information, such as your email address, for collection through a widget.  A widget may also use browser or Flash cookies and/or collect clickstream and usage data. Information collected by a widget is governed by the privacy policy of the company that created it.




You may purchase artists’ music, subscribe to paid podcast content, or purchase merchandise from some of our Site(s) or our Artists’ or Podcasts’ Sites, in which case you will be directed to an externally hosted web page or site to complete your transaction.  These sites will be clearly identified and link to their own privacy policies so you know which company is collecting your personal information.  You should refer to those policies for any privacy-related concerns regarding your purchase or subscription.




We will only share your personal information with others as described in this Privacy Policy.  We may provide your personal information to companies that help us with our business activities (e.g. shipping or processing an order, assisting us in Site operations, providing customer service, delivering email newsletters, etc.) or that assist us in improving our products, content, services or advertising.  These companies are authorized to use your personal information only as necessary to provide these services.


We may also share your personal information:

  • With B.U.T. Entertainment / B.U.T. Executive Services affiliates and representatives of our current recording artists and podcasts;

  • With affiliated B.U.T. Entertainment / B.U.T. Executive Services companies

  • With reputable partners in whose products or services we think you may have an interest, with your prior consent to do so;

  • With former B.U.T. Entertainment / B.U.T. Executive Services recording artists or their representatives, who will be advised in advance that your consent is required for continued use;

  • As required by law, such as to comply with a subpoena or similar legal process;

  • When we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud or respond to a government request;

  • In connection with a corporate change including a merger, acquisition or sale of assets;

  • With independent artist or label clients for marketing purposes when you request to join their mailing list via our Site(s);

  • To any other party with your prior consent to do so;

  • Choice/Opt-Out; and

  • With applicable collection societies if you are an independent artist or label client and direct us to do so.




You may choose to stop receiving newsletters, updates or marketing emails by following the unsubscribe instructions included in such emails.  Some Sites also allow you to change your email preferences within your online profile or by contacting us here.

Interest-based Advertising


We partner with other companies to manage our advertisements.  We or our partners may use cookies or similar technologies in order to provide you advertising based upon your browsing activities and interests on our Sites and other sites, and across your different devices.  If you wish to opt out of interest-based advertising please check your browser settings or if located in the European Union click here for additional information. 


Mobile Marketing


If you choose to join a mobile marketing list, please be aware that there are usually costs associated with receiving SMS (text) or MMS (multimedia) messages depending on your wireless carrier and plan.  You should check with your mobile carrier to determine what charges apply before signing up to receive our updates via your mobile phone.  If you would like to stop receiving messages from us or sent on our behalf on your mobile phone, please reply to the message with “STOP”. You may also contact your wireless carrier for additional information on receiving or stopping mobile messages.


We may also send you push notifications from time-to-time in order to update you about any events or promotions that we may be running. If you no longer wish to receive these types of communications, you may turn them off at the device or application level, as applicable.  To ensure you receive proper notifications, we will need to collect certain information about your device such as operating system and user identification information.




If you have previously enabled your computer or mobile device to send us location information, you may be able to opt-out from further allowing us to access such information by changing the settings on your computer or mobile device or by uninstalling the application.




We and our business partners use cookies and other technologies such as web beacons to keep track of your visits, preferences and profile information.  This information is used to make our Sites easier to use, improve our advertising and to provide you with a more personal and convenient experience.  For example, we may use this information to store some of your preferences or to provide you with tailored advertisements related to your specific interests on our Sites and other sites, and across your different devices.  Additionally, should you choose to enroll, we and our partners may use this information to allow you to participate in one of our fan rewards programs.  To learn more about the use of cookies in online advertising, including how to manage or delete them click here.

We and some of our partners use Flash cookies to store some of your preferences or personal information.  For more information on Flash cookies and how to manage privacy and storage settings click here.


In some of our email messages, we use “click-through URLs” or pixel tags to determine whether the email has been opened and to measure the effectiveness of our customer communications.  This data may also be used to gauge your interest in particular topics, so we can deliver a more relevant, personal and convenient user-experience.


One analytics provider with whom we may work is Google Analytics. Google Analytics uses cookies and similar technologies to collect and analyze information about use of the Properties and report on activities and trends. This service may also collect information regarding the use of other websites, apps, and online resources. You can learn about Google’s practices by going to, and you can opt out of the service by downloading the Google Analytics opt-out browser add-on, available at


Managing your cookies & tracking technology preferences


To manage your cookie preferences on our Sites, please refer to the “Manage Cookies” link in the cookie banner of the applicable Site.


Some web browsers offer a “Do Not Track” feature that signals to websites you visit that you do not want to have your online activity tracked. When you choose to turn on the “Do Not Track” settings in your browser, your browser will send a signal to websites, analytics providers, advertisement networks, plug-in providers, and other web service providers you encounter while browsing to stop tracking your activity. To find out more about “Do Not Track,” please visit


Global Privacy Control (“GPC”) is a technical specification in your browser settings that you can use to automatically inform websites of your privacy preferences with regard to third party online tracking. To find out more about and to set up GPC, please visit


Opting out of tracking or targeted advertising cookies doesn’t mean you won’t receive online advertising, just that the advertisements you see won’t be based on the website pages you’ve visited.




The security of your personal information is important to us.  When you enter sensitive information on our order forms, we encrypt the transmission of that information using industry accepted security practices.  If you choose to use another company’s payment option to pay for your order, its privacy statement and security practices will apply to your information.  We encourage you to read that privacy statement before providing your information.


We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and after receipt.  However, no method of transmission over the Internet or method of electronic storage is 100% secure and we cannot guarantee its absolute security.  If you have any questions about the security of your personal information, you can contact us by clicking here.




Upon request we will provide you with information about whether we hold any of your personal information.

Our Sites may offer different methods for updating your personal information. To review and update your personal information on artist, podcast or other B.U.T. Entertainment / B.U.T. Executive Services -related marketing Sites, please log in to your profile/account on each Site where you have registered, or click on the ‘Manage Your Preferences’ link at the bottom of any marketing email we send you, and then update your newsletter subscriptions in the B.U.T. Entertainment / B.U.T. Executive Services preference centre.  If the Site does not have a profile/account page, you may review and update your personal information by clicking here.

If you wish to cancel your account or request that we no longer use your information to provide you services, contact us by clicking here. We will respond to your requests within a reasonable timeframe.




Our Sites are operated in the United States.  If you are located in the European Union, Canada or elsewhere outside of the United States, please be aware that information we collect will be transferred to and processed in the United States. By using our Sites, or providing us with any information, you fully understand and consent to this transfer, processing and storage of your information in the United States, a jurisdiction in which the privacy laws may not be as comprehensive as those in the country where you reside and/or are a citizen.




Links to Other Sites – Our Site(s) includes links to other sites whose privacy practices may differ from those of B.U.T. Entertainment / B.U.T. Executive Services.  If you submit personal information to any of those sites, your information is governed by their privacy policies. We encourage you to carefully read the privacy policy of any site you visit.


Children – We do not knowingly collect or attempt to collect any personal information from children under the age of 13.  If you feel that we have unknowingly collected information from someone under the age of 13, please contact us immediately, and this information will be removed. For more information on how to protect your children online:

Visit for social networking safety tips for parents and youth.




By using our Site(s), you agree to the terms of this Privacy Policy.  We may amend this Privacy Policy at any time and, as such, we encourage you to periodically review this page for the latest information on our privacy practices.  If we make a material change to this Privacy Policy, we will send an email to users who have provided an email address or post a notice on our Site(s) prior to the change becoming effective. 




If you have questions or concerns regarding this Privacy Policy, you should first contact B.U.T. Entertainment / B.U.T. Executive Services. You can contact us about this Privacy Policy by writing to us: B.U.T. Entertainment / B.U.T. Executive Services, General-Guisan-Strasse 6, CH-6300 Zug, Switzerland, Email:


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